Toned Booty – Where Confidence Begins With Every Curve

ABOUT US

A Brand Born From Real Bodies, Real Lives

Toned Booty was created with a simple yet powerful belief: every woman deserves a space that celebrates her curves, her strength, and her journey. For far too long, the fitness and lifestyle world has pushed one body ideal — leaving countless women feeling unseen, unrepresented, and uninspired. We built Toned Booty to change that narrative.

A Brand Born From Real Bodies, Real Lives

At Toned Booty, we understand that women come in all shapes and sizes — and every shape is beautiful. Our mission is to make fashion, activewear, and lifestyle products that make curvy women feel confident, comfortable, and unstoppable.

Whether you’re hitting the gym, running errands, relaxing at home, or stepping out in style, our collections are made to:

  • Flatter your natural curves
  • Support your lifestyle
  • Boost your self-confidence
  • Make you feel fabulous in your own skin

Empowering Women Worldwide

Our goal is to give women everywhere a place where they feel seen, supported, and celebrated. Toned Booty empowers you to show up confidently in every part of your life — because when you love your body, you unlock a version of yourself that is bold, beautiful, and unstoppable.

Our Promise : We promise to deliver more than products.
We deliver:

  • Confidence
  • Comfort
  • Empowerment
  • And a constant reminder that your curves are your power

Core Values

At Toned Booty, our core values guide everything we do. We believe in body positivity, inclusivity, and empowerment. We create products and experiences that celebrate every curve, prioritize comfort and quality, and encourage women to feel confident in their own skin. Integrity, transparency, and respect for our customers are at the heart of our brand.

Our Community

Toned Booty is more than a brand — it’s a community. We bring together women from all walks of life to share inspiration, motivation, and support. Our goal is to create a space where women can connect, celebrate their journeys, and lift each other up. Together, we build confidence, embrace individuality, and champion self-love.

  • Working with Toned Booty has been an amazing experience. Their designs are thoughtful, stylish, and truly made to celebrate real curves. Every piece feels comfortable, high-quality, and empowering
    Sofia Rossi
    Stylist